Hilton Smythe is delighted to welcome to the market this popular and busy florist business, which is ideally located within the village of Crowthorne, Berkshire.
The business was established by our client in 2006 and is only now being offered to the market, due to our client's impending marriage. The business currently operates 6 days per week and generates a turnover in the region of £83,000, with a gross profit of approximately 30%, as per the 2016 accounts.
Our client offers individually created flowers for every occasion including bouquets, bespoke funeral displays, wedding bouquets and balloons to name a few. The property is very well maintained, decorated to a high standard and fitted out to suit the trade with bespoke shelving and floral displays throughout.
This is a very successful florist business with 60% being contract work with four local funeral directors, local businesses and offices. 40% is walk-in trade and deliveries using a liveried van, which covers a 10-mile radius. This is soon to be the only florist in Crowthorne, within a home development zone, with over 500 new homes being planned, which will also offer local businesses a share in the improvement scheme of communal areas.
The business has built up an excellent reputation within the area for the high quality of the goods and services offered, which has resulted in a very loyal client base, with a high volume of repeat trade and word of mouth recommendations.
We feel there is scope to increase the turnover by increasing the areas covered for weddings and funerals. A new owner could also embark on a modest marketing campaign, perhaps by having a leaflet drop within the area. The florist already has an excellent website in place to advertise the business at www.anewbloom.info, which could incorporate online ordering facilities.
This is an excellent opportunity for a new owner, perhaps a husband and wife team or partnership, to take this already thriving business to the next level; therefore, early discussions with Hilton Smythe must come highly recommended to avoid disappointment.
TENUREWe are advised leasehold:
Original lease length: 5 years
Remaining lease length: 1½ years, as of 2017
Rent: £10,131 per annum
HOURSThe business is open:
Monday - Friday: 9.30am - 5.30pm
Saturday: 9.30am - 4.30pm
STAFFThe business is owner run and managed with 1 x full time staff member.
FINANCIAL PROFILEThe business generated a turnover in the region of £83,000, with a gross profit of approximately 30%, as per the 2016 accounts.
A New Bloom occupies substantial ground floor premises, ideally located within the village of Crowthorne in Berkshire. The property is situated within a parade of complimentary shops and businesses, within the village centre, therefore benefiting from a high volume of footfall and passing trade, as well as off-street parking facilities to the front of the premises.
Crowthorne is a village and civil parish in the Bracknell Forest district of south-eastern Berkshire. According to the 2011 census, the village had a residential population of 6,902. The village is best known for Wellington College, a large co-educational boarding and day independent school, which opened in 1859.
The area of the business is well served by the public transport system, with bus stops within easy walking distance of the property. Crowthorne railway station is approximately 1 mile away. The area also boasts excellent road links, with the A322 being within easy driving distance, which links to the M3 and the national road networks. Reading is approximately 13½ miles away and Woking is 16 miles away.
Substantial ground floor premises in a prime trading location, briefly comprising:
2 x full height display windows.
2 x standalone glass sided, cubed, display units.
8 x glass top flower stands.
6 x wall mounted shelving units with feature mirror wall behind.
Serve over counter with electronic cash register and credit/debit card terminal.
Fitted wall and base units.
7 ft. x 7 ft. walk-in chiller.,
Display area to front.
Rear parking space.
Peugeot liveried van, which is included within the sale.