For Sale

Well Established Franchise Coffee shop

Harrow, Middlesex

£45,000 +SAV

Ref: B05739

Contact sales negotiator

Matthew Monks


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Hilton Smythe welcomes to the market The Chocolate Room, which was established by our client in 2013.

The Chocolate Room is currently a franchise and the only one in Europe. If the new owner continues with the franchise, there would be an extra cost of circa £30,000 and an 8% monthly fee to be paid on the turnover. For this the new owner will get branded cups and around 20 different flavoured hot chocolates. All other merchandise is purchased by the business owner. Otherwise the new owner could look to rebrand for a small cost and continue with the current business model.

The Chocolate Room is a coffee shop that specialises in hot chocolate and sells individual Belgian Chocolates. The business also serves afternoon tea, along with paninis and desserts. The premises have an A1 licence.

The business has a very good reputation both online and in store having many repeat customers and strong online reviews including 4.2/5 from 188 Google reviewers and 4.5/5 from 64 TripAdvisor reviewers. The business has a website and a Facebook page along with Instagram and Twitter. Delivery partners are JustEat, Deliveroo and recently UberEATS.

There is scope for development of the business by considering:

  • Getting permission to add a kitchen to increase the menu.
  • Obtain an alcohol licence for the evening trade.
Hilton Smythe highly advise early viewing to avoid disappointment.



We are advised the business is being sold as a leasehold business opportunity with a 10-year lease from November 2012 and an annual rent of £33,000. Business rates are payable in the region of £1,000.


Monday - Thursday: 8.00am – 9.30pm

Friday: 8.00am – 10.00pm

Saturday: 9.00am – 10.00pm

Sunday: 10.30am – 9.00pm


The business is run and managed by our client, with the help of 3 members of staff.

Financial Profile

The Chocolate Room generated an advised turnover of circa £181,000 as of the 2019 accounts.

The turnover has seen year on year growth as in 2018 the turnover was in the region of £150,000 and 2017 saw a turnover of circa £131,000.

The assets being sold with the business are worth in the region of £6,000.

The average stock value is in the region of £5,000.


The Chocolate Room is in Harrow, Middlesex on Station Road, a main shopping area within the town which has a very strong footfall due to the vast array of shops that bring a huge amount of custom to the area. There is parking behind for one vehicle that is included within the lease.

Harrow is a large suburban town in Greater London, England. It serves as the principal settlement of the London Borough of Harrow. Historically in Middlesex, Harrow was a municipal borough before it became a part of Greater London in 1965. Harrow is home to a large University of Westminster campus and Harrow School. Harrow-on-the-Hill is a conservation area with listed buildings of Georgian architecture.

The town, which also includes Wealdstone, Headstone North, Roxeth, Marlborough, Greenhill, Headstone South and West Harrow electoral wards, had a population of 80,213 at the 2011 census.


Directly outside there is a licence for 4 bistro style tables

The café has a wood effect floor, seating for over 30 across numerous tables, air conditioning, CCTV, ice cream freezer, drinks display fridge, retail display for hot chocolates and a servery.

The servery has cake display, individual chocolate display, Rancilio coffee machine, grinder, Buffalo double panini machine, Foster double under counter fridge, tills, Buffalo microwave, menu board, sinks, storage cupboards.

Off the servery is a storeroom with racking, stainless steel preparation table, pancake machine, toaster, freezers and door to a small office area.

To the rear of the café is the customer unisex, disabled access toilet with baby change facilities.

There is another storeroom with fridges and freezers and staff toilet off.

There is a further storeroom with racking alarm system and double doors leading to the rear parking area.

There is a parking space to the rear and a roller shutter door giving access to ta further area with a freezer.

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