Popular Pub For Sale in Stanley Moor, Staffordshire

Stoke-on-Trent, Staffordshire

£82,500 +SAV

Ref: 2302

Share this property


Hilton Smythe is delighted to welcome to the market this well-established and popular public house and restaurant business in the village of Stanley Moor, Staffordshire. The business was established in 1898 and has been in our clients` careful ownership since 2013. Only now is the business being offered to the market due to our clients` other business commitments. The business operates 7 days per week and generates a turnover in the region of £350,000 per annum, with a gross profit of approximately 34%. The turnover includes VAT and is generated from 50/50 wet/dry split. Our clients` offer a wide range of beers, lagers, wines and spirits, as well as a terrific menu being served in the restaurant area. Food is served Tuesday-Sunday lunchtimes 12noon-2pm and Wednesday-Saturday evenings 6pm-9pm. The public house is well-supported within the local community with 2 x dart teams and a licence for the village hall. The pub hosts regular entertainment nights and functions including live music once or twice per month, folk nights, a pub quiz every Monday and a pop quiz once a month. The business has built up an enviable reputation within the area for the high quality of the beverages, food and services offered, which has resulted in a very loyal client base, with a vast amount of repeat trade and word of mouth referrals. The premises boast a spacious bar area and a 52 cover restaurant, as well as spacious two-bedroom owner’s accommodation to the first floor. We feel the turnover could be increased by extending the opening hours of the business. A new owner could also launch a small marketing campaign to advertise the business and fayre offered. The business has an excellent website in place to advertise the business and the services offered. This is an excellent opportunity for a new owner to take this already thriving business to the next level; therefore early viewing must come highly recommended to avoid disappointment.



We are advised Leasehold: Original lease length: 12 yearsRemaining lease length: 11 yearsReview every: 3 yearsRent: £683 per week


The business is open: Monday: 5.30pm – 12.00amTuesday – Saturday: 12.00pm – and 5.30pm – 12.00amSunday: 12.00pm – 12.00am


The business is owner run and managed with 2 x full time and 16 x part-time staff members.

Financial Profile

The business generates a turnover in the region of £350,000 per annum, with a gross profit of approximately 34%. The turnover includes VAT and is generated from 50/50 wet/dry split.


The Rose & Crown public house and restaurant occupies substantial two-storey premises, ideally located on a main road running through the quaint village of Stanley Moor, near Stoke-on-Trent, Staffordshire. The premises boasts a prominent trading location and benefits from a high volume of passing trade. Stanley Moor is an affluent village and a highly desirable place in which to live and work. The area of the business is served by the public transport system with bus stops within easy walking distance of the property. The nearest railway station is approximately 5½ miles away in Stoke-on-Trent. The area is also well served by the A-roads, with the A53 within easy driving distance, which links to the vast A-road and motorway networks. Crewe is approximately 17½ miles away and Congleton is 11½ miles away.


Two-storey detached premises in a prominent trading location, briefly comprising: Ground floor: Open plan lounge bar area with seating and table for 42 x covers.Bar area with 12 x points of dispense, 2 x two door chiller units, electronic cash register, glass washer, sink unit, and music system.Passageway with upright wine chiller.Restaurant area with 52 x covers, service area and double doors leading to an outside terraced seating area with an additional 24 plus covers.2 x ladies WCs (one from restaurant area and one in entrance hall).Gents WC.Laundry room with washing machine and tumble dryer.Cleaners’ room/chemical storage area.Ground floor cellar which is fully pumped, piped and chilled. Commercial kitchen with 6 x burner cooker, double deep fat fryer, 3 x pot Bain Marie, grill, extraction system, 4 x microwave ovens, 3 x under counter refrigerators, double commercial sink unit, hand wash basin, potato chipper, meat slicer, 5 x stainless steel preparation tables, stainless steel trolley, stainless steel racking & shelving, fly zapper and walk-in refrigerator. Lower ground floor:Fully pumped and piped with icemaker and sink unit. First floor owner`s accommodation: 2 x double bedrooms.Lounge.Bathroom with separate shower. The owners` accommodation has been fully redecorated with new carpets and new bathroom suite. External: Large car parking area for 35-40 vehicles.Seating area to front with 4 x large benches to seat circa 20 persons.4.74 acres of land.New outside terraced area to rear with views over open countryside.Walk-in freezer.Walk-in chiller (converted to freezer room with 2 x chest freezers).Vegetable storage area.Bin area.Dry store – fully racked.Wet store with upright freezer.Potato rumbler. The property has been completely refurbished, re-wired, re-roofed, new windows installed, new furniture installed and WiFi added (all done to a very high standard).

Read some of our helpful guides and blogs


10 brilliantly designed restaurants in the UK

7th October 2016

As a Business Brokers, we’ve come across many restaurants all different sizes…


10 ways to advertise your business for free

28th May 2015

Advertising can be expensive, however when you’re just starting out or are…


4 things to consider when you sell a business

4th January 2018

Every major decision requires careful thought and consideration, and very few decisions…


4 ways to attract buyers to your Fish & Chip Shop

19th February 2018

Despite the ever-increasing range of fast food options available to us in…